Google Business Profile
Set up and kept active with photos of your finished projects.
SEO for builders
SEO for builders
Homeowners research extensions and loft conversions for weeks before they call. We help builders be the firm they find, and the one they trust.
What customers search
What people in the UK search for
“Loft conversion” is searched about 10,000 times a month and “builders near me” about 7,200. Ranking for the project searches puts you in front of homeowners before they have a shortlist.
- loft conversion10,000
- builders near me7,200
- house extension2,400
- kitchen extension2,300
- local builders1,200
- extension builders near me700
Source: Ahrefs, UK monthly searches, 12-month average, November 2026.
Step by step
How to rank as a builder: 7 steps
Building work is a big decision, so proof matters more than in almost any other trade.
Complete your Google Business Profile
Main category “Builder” or “General contractor”, the area you cover, and photos of finished projects every month.
Build a page for each type of project
Extensions, loft conversions, kitchen extensions and renovations: what is involved, typical timescales, rough price ranges and photos.
Turn finished jobs into case studies
Before-and-after photos, the brief, how long it took and a quote from the client. They rank for local searches and win the customer.
Answer the questions homeowners ask
What an extension costs, whether planning permission is needed, how long a loft takes. Clear answers bring visitors months before the job.
Show the trust signals people check
Federation of Master Builders or TrustMark membership, insurance, guarantees and how you handle building regulations.
Collect reviews with photos
Ask every client for a Google review when the job is signed off, and reply to each one.
Use the same details everywhere
Checkatrade, MyBuilder, Rated People, Houzz, Yell and Bing Places, matching your Google profile exactly.
What we do
What we do for builders
Everything below is included in Local SEO, with Google Ads as an option for urgent work.
Project and service pages
Extensions, lofts and renovations, each with its own page.
Case studies
Built from your finished jobs, with photos and client quotes.
Cost and planning guides
Answers to the questions homeowners search before they call.
Listings and reviews
Consistent details everywhere, and a steady flow of reviews.
Monthly report
Rankings, enquiries and where they came from, in plain English.
What the same method did for CarAdvance
1 → 84Google keywords in 8 weeks
92keywords ranking by November
26of them in Google’s top 3
8 weeksfrom launch to first results
CarAdvance (caradvance.hu), a car import business we built and optimised. Not a trade business, but the same foundations: a clear page for every service and a fast website. Ahrefs data, mid-September to early November 2026.
Prices
Plans for builders
Clear starting prices, agreed before we begin. Your written quote sets out the price, any setup fee and the minimum term.
Website
Starter: a professional site for a small business
From £99 a month, + VAT
- Up to 8 pages
- 1 blog post a month, written for you
- Mobile-friendly, with SEO basics built in
- Hosting, SSL, daily backups and security updates
- Unlimited small changes (fair use)
Local SEO
Win customers in your town and area
From £249 a month, + VAT+ £99 one-off setup
- Google Business Profile optimisation
- Local directory listings (Yell, Bing Places, Apple Maps)
- Website analysis and local keyword research
- Technical SEO essentials
- 4 blog posts a month, written for you
- Live rankings and visitors in your client area
Google Ads
Starter: calls for urgent jobs while SEO builds
From £145 a month, + VATAd budget up to £500 a month
- Campaign build and keyword research
- Ads written and tested for you
- Call and form conversion tracking
- A flat fee, never a percentage of your ad spend
- Monthly report in your client area
Local SEO and Google Ads have no minimum term: month to month with 31 days’ notice. Websites: first 3 months paid upfront, a 12-month first term, then monthly; the site belongs to SEORAPID until you buy it out. Combine two services and save 10% (three: 15%, four or more: 20%). See every plan and price
FAQ
Questions trades ask us
Something else on your mind? Email [email protected] and a specialist will reply, not a bot.
How long does SEO take for a trade business?
Technical fixes and a better Google Business Profile can show within weeks. Steady growth in rankings and calls usually takes three to six months, depending on your area, your competitors and where your website starts.
Should builders publish prices?
Ranges help. Homeowners search “how much does an extension cost” long before they call, and a page with honest ranges, and what changes the price, brings those visitors to you and filters out people with the wrong budget.
Do I need a new website?
Not always. We work with WordPress, Wix, Squarespace, Webflow, Shopify and custom sites. The free SEO audit shows whether your current site can rank or is holding you back.
Is there a minimum contract?
Not for SEO or Google Ads: they run month to month with 31 days’ notice. Websites have a 12-month first term because we design and build the site at the start; after that they run monthly. The website belongs to SEORAPID while you are on the plan, unless you buy it out at the price in your quote.
Can you guarantee I will be first on Google?
No, and be wary of anyone who does. Google decides rankings. What we promise is clear work every month: the fixes, pages, listings and reviews that make you a stronger choice, and a plain-English report with your rankings, calls and enquiries.